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Knight Frank Group Privacy Statement

This Privacy Statement applies to the processing of personal data collected and used by members of the Knight Frank Group, which may be subject to change from time to time, and third-party service providers. The use of “Knight Frank,” “us” or “we” shall, herein, mean Knight Frank LLP and those members of the Knight Frank Group which it wholly or majority owns on behalf of whom this Statement is made. Further detail of how we are structured can be found here.

This Group Privacy Statement explains what personal data we hold, how we collect it, and how we use and may share information about you. It also contains important information about your rights in relation to your personal data, and how to contact us or supervisory authorities in the event that you have a complaint. This Privacy Statement applies to your use of the Knight Frank websites and/or mobile applications or when you otherwise provide your personal data to Knight Frank, for example, if you are looking to buy, sell or rent a property.

Knight Frank is a global business and given deviations in local data protection laws and requirements, our local offices may maintain country specific Privacy Statements, accessible via their websites. In the event of any inconsistencies between processing arrangements outlined in a country specific Privacy Statement and this Group Privacy Statement, the provisions of the country specific Privacy Statement shall take precedence.

What is personal data?

Personal data is any information that relates to an individual. This includes separate pieces of information that, when merged, reveals your identity. We may collect information about you from a variety of sources. This includes information we collect directly from you, information we collect when you visit our sites, a local branch, other property portals or, when you create an account on our website, view our online content, use our mobile applications or other services; and information we collect about you from other third-party sources.

Where we determine the purposes and means of the data processing, we will be acting as the data Controller. This is the case for most of the services provided to you by Knight Frank. Should you have any queries in respect of this Privacy Statement or our use of personal data or if you would like to exercise any of your data subject rights, please contact our Data Protection Officer at dataprotection@knightfrank.com.

Information we collect directly from you

We may collect information directly from you when you participate in our offers and programs, create an account on our websites or in our mobile applications, or participate in telephone calls and email correspondence with us, or otherwise provide information directly to us as a result of engagement with one of the services that we provide. The following are examples of information we may collect directly from you:

Landlords

When you become a landlord with us, we will collect personal data about you.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Registering prospective landlords

  • Name
  • Contact details
  • Property details

For the provision of our services to you

Consent / Our legitimate interest in running our business

Arranging viewings

  • Name
  • Contact details
  • Property details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Communicating offers

  • Name
  • Contact details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Onboarding new landlords

  • Name
  • Address
  • Bank details
  • Passport and identity documents
  • Proof of address
  • Due diligence checks
  • Visa and immigration documents

To verify your identity, conduct our client due diligence checks 

Legal obligation/ our Legitimate Interests in running our business.

Collecting payment

  • Name
  • Contact details
  • Bank details
  • Account history

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Managing the service to the landlord

  • Name
  • Contact details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Marketing services you may be interested in

  • Name
  • Contact details
  • Marketing preferences

To send you email and/or postal messages with information about Knight Frank brands and other content we think may be of interest to you and if you would like to receive them.

Consent or Legitimate Interest

Tenants

When you become a tenant through our lettings team, we will collect personal data about you.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Registering prospective tenants

  • Name
  • Contact details
  • Details of properties you are interested in

To provide our services to you

Consent / Our legitimate Interest in running our business

Arranging viewings

  • Name
  • Contact details
  • Details of properties you are interested in

To provide our services to you and your prospective Landlord

Consent

 

Communicating offers

  • Name
  • Contact details

To provide our services to you and your prospective landlord

Consent

Onboarding new tenants

  • Name
  • Address
  • Bank details
  • Passport and identity documents
  • Proof of address
  • References
  • Salary and employment status
  • Credit check
  • Visa and immigration documents

To verify your identity, conduct our client due diligence checks 

Legal obligation/ our Legitimate Interests in running our business

Collecting rent

  • Name
  • Contact details
  • Bank details
  • Account history

To provide services to you and your Landlord.

Consent / Legitimate Interest

Managing the service to the tenant

  • Name
  • Contact details

To provide services to you and your Landlord

Consent / Legitimate Interest

Marketing properties you may be interested in

  • Name
  • Contact details
  • Marketing preferences
  • Details of properties you are interested in

To send you email and/or postal messages with information about Knight Frank brands and other content we think may be of interest to you and if you would like to receive them.

Consent or Legitimate Interest

Sellers

When you sell a property with us, we will process your personal data.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Registering prospective sellers

  • Name
  • Contact details
  • Property details

To provide our services to you

Consent / Our  legitimate interest in running our business

Arranging viewings

  • Name
  • Contact details
  • Property details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Communicating offers

  • Name
  • Contact details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

 

Onboarding new sellers

  • Name
  • Address
  • Bank details
  • Financial details such as mortgage information
  • Passport and identity documents
  • Proof of address
  • Due diligence checks
  • Visa and immigration documents

To verify your identity, conduct our client due diligence checks 

Legal obligation/ our Legitimate Interests in running our business.

Collecting payment

  • Name
  • Contact details
  • Bank details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Managing the service to the seller

  • Name
  • Contact details

The performance of a contract or to take specific steps before entering into a contract with you.

Contract

Marketing services you may be interested in

  • Name
  • Contact details
  • Marketing preferences

To send you email and/or postal messages with information about Knight Frank brands and other content we think may be of interest to you and if you would like to receive them.

Consent or Legitimate Interest

Buyers

When you buy a property with us, we will process your personal data.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Registering prospective buyers

  • Name
  • Contact details
  • Details of properties you are interested in

To provide our services to you

Consent / Our legitimate interest in running our business

Arranging viewings

  • Name
  • Contact details
  • Details of properties you are interested in

To provide services to you.

Consent

Communicating offers

  • Name
  • Contact details

To provide services to you.

Consent

Onboarding new buyers

  • Name
  • Address
  • Bank details
  • Passport and identity documents
  • Proof of address
  • References
  • Salary and employment status
  • Credit check
  • Visa and immigration documents

To verify your identity, conduct our client due diligence checks 

Legal obligation/ our legitimate interests in running our business.

Collecting payment

  • Name
  • Contact details
  • Bank details

The performance of a contract or to take specific steps before entering into a contract with you

Contract

Managing the service to the buyer

  • Name
  • Contact details

The performance of a contract or to take specific steps before entering into a contract with you

Contract

Marketing properties you may be interested in

  • Name
  • Contact details
  • Marketing preferences

To send you email and/or postal messages with information about Knight Frank brands and other content we think may be of interest to you and if you would like to receive them.

Consent or Legitimate Interest in running our business.

Visitors to Knight Frank Offices and Branches

When you visit one of our branches, we may collect personal data relating to you.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

CCTV

  • Images

Ensuring the safety and security of property owned or managed by Knight Frank or our clients.

 

Legitimate interest

Visitor management

  • Name
  • Contact details
  • Details of visit

Building management  & maintenance

Legitimate interest

Controlling building access

  • Identification details
  • Contact details
  • Access logs

Building management  & maintenance

Legitimate interest

Dealing with enquiries

  • Identification details
  • Contact details
  • Details of enquiries

Providing ongoing client and property management services

Legitimate interest

Information we collect when you visit our sites, view our online ads or promotions, or other services

We may collect information directly from you when you interact or participate in our offers and programs, create an account on our websites or in our mobile applications, or participate in telephone calls and email correspondence with us, or otherwise provide information directly to us. The following are examples of information we may collect directly from you:

Visitors to our Website

The below table sets out the purposes for processing, the personal data used and the lawful basis. This applies to the main Knight Frank website.

Examples of the personal data we collect include:

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Responding to enquiries

  • Name
  • Address
  • Contact details
  • Details of enquiry

Providing ongoing client services.

Legitimate Interest

Creating an account

  • Name
  • Address
  • Contact details
  • Username and password
  • Marketing preferences

To provide our services to you

Consent

Analytics

  • Device information
  • IP address
  • Web pages you view on our sites

For improvement of our website, apps, and other online services and to create content that is relevant to you.

Consent

For information about the cookies we use on our website please visit our Cookie Notice.

Users of our mobile apps

Information collected through mobile applications: When you download our mobile applications to your mobile device, we may also collect information that you provide. We also automatically collect information through our applications.

Processing Activity

Categories of personal data

Purpose Of processing

Lawful basis

Creating an account

  • Name
  • Address
  • Contact details
  • Username and password
  • Marketing preferences

To provide our services to you

Consent

Responding to enquiries

  • Name
  • Address
  • Contact details
  • Details of enquiry

Providing ongoing client services.

Legitimate Interest

Analytics

  • Device information
  • IP address
  • Usage data about your use of our websites or apps:
    - which features you use
    - how often you use them
    - when you download material
    - your contributed content
    - your online activity data
    - your preferences and
    - the methods used to browse away from our platform
    - marketing ID or similar identifier
    - Information about your devices’ operating system.

 

For improvement of our mobile apps and other online services and to create content that is relevant to you.

Consent

Information we collect from third-party sources

We also collect your personal data from the following third-party sources: publicly available sources (such as the telephone directory), third party reference agencies, social media platforms, legitimate marketing lists or your permitted referral agents.

Examples of information we may collect from other sources include:

  • Name
  • Postal address;
  • Email address and contact telephone number;
  • Date of birth;
  • Income level;
  • Reference and background data;
  • Employment information such as your employers name and job title; and
  • Publicly observed activities or information made available by you to the public, including social media channels and other internet services.
Special Category Data

Data Privacy Regulations treats some types of personal data about you as “special” as such data requires more protection because of its sensitive nature. This includes information about your race, religion, health, sex life, political opinions, or sexual orientation. This also applies in relation to criminal offences. We will only collect or use this type of personal data (a) with your explicit consent or (b) if the law requires us to do so.

Who do we share your personal data with?

We share your Personal Data within Knight Frank and with other organisations so we can provide our services to you and comply with our legal duties. We have set out below who these organisations are and the reasons for sharing your personal data with such organisations.

Recipients of personal data

Your personal data is accessed internally by the individuals and teams that need it to carry out the purposes set out above.

We will only share your personal data when we are allowed to do so under data protection law.

Information sharing with third-parties, including service providers

We engage third-party service providers to perform a variety of business operations on our behalf. In doing so, we may share your personal data with them. We may also share data with third-parties who are working in conjunction with us to provide services to you, but only where we have lawful basis for sharing.

We will only share personal data which is necessary for the proper performance of the services being provided to Knight Frank. We contractually require third-parties to protect shared information appropriately and not use it for any other purpose.

Examples of relevant third-parties may include:

  • Name
  • Postal address;
  • Email address and contact telephone number;
  • Date of birth;
  • Income level;
  • Reference and background data;
  • Employment information such as your employers name and job title; and
  • Publicly observed activities or information made available by you to the public, including social media channels and other internet services.
Special Category Data

Data Privacy Regulations treats some types of personal data about you as “special” as such data requires more protection because of its sensitive nature. This includes information about your race, religion, health, sex life, political opinions, or sexual orientation. This also applies in relation to criminal offences. We will only collect or use this type of personal data (a) with your explicit consent or (b) if the law requires us to do so.

Who do we share your personal data with?

We share your Personal Data within Knight Frank and with other organisations so we can provide our services to you and comply with our legal duties. We have set out below who these organisations are and the reasons for sharing your personal data with such organisations.

Recipients of personal data

Your personal data is accessed internally by the individuals and teams that need it to carry out the purposes set out above.

We will only share your personal data when we are allowed to do so under data protection law.

Information sharing with third-parties, including service providers

We engage third-party service providers to perform a variety of business operations on our behalf. In doing so, we may share your personal data with them. We may also share data with third-parties who are working in conjunction with us to provide services to you, but only where we have lawful basis for sharing.

We will only share personal data which is necessary for the proper performance of the services being provided to Knight Frank. We contractually require third-parties to protect shared information appropriately and not use it for any other purpose.

Examples of relevant third-parties may include:

  • Customer Relationship Management (CRM) services or solution providers, including client relationship management tools.
  • Technology providers
  • Anti-Money Laundering (AML) and Knowing Your Customers (KYC) verification service providers
  • Contractors
  • Government departments
  • Regulatory Authorities
  • Property Developers
  • Insurance providers, insurance brokers, insurers
  • Alliance Partners, Joint agents with Knight Frank and other agents by obtaining client's consent
  • Other Licensee agents operating under the Knight Frank brand
  • Our representatives or professional advisers such as solicitors, accountants, and surveyors
  • Tenancy deposit schemes (or deposit replacement service providers)
  • The counterparty to your transaction e.g. your landlords, tenants, purchasers, vendors, including their representatives (for example, solicitors and surveyors)
  • Third-parties at the request of the client
  • Utility service providers or utility management services
Other Situations

We may transfer or otherwise process your Personal Data:

  • Through the sale or transfer of part of our business to another company;
  • When we have received your instruction to pass the sale of your property to another agent or when the nature of the services we are providing to you requires that we share your personal data. For example, if you want to view property, we will likely have to share your name and contact details with the vendor/landlord or building managers;
  • To protect, defend or exercise the rights and property of Knight Frank (including enforcing our Terms and Conditions);
  • When required by law, court order and/or government authorities which might include background checks (such as credit reference checks through agencies, or fulfilling other regulatory purposes); or
  • Where you tell us to share your personal data or otherwise have given us your consent to do so, for example, where you ask us to share your details with your solicitor, bank, or mortgage advisor.

If you would like any further information on which third parties your personal data is shared with and the reasons why, then please contact us at dataprotection@knightfrank.com.

Links to Third-Party Sites and Social Media

Our Sites may provide links to other websites and apps for your convenience and information. These websites and apps may operate independently from us. Linked sites and apps may have their own Privacy Statements or policies, which we strongly recommend you review. To the extent any linked websites or apps are not owned or controlled by us, we are not responsible for their content, any use of the websites or apps, or the privacy practices of the websites or apps.

Social Networks and Third-Party Plug-ins

Our websites may include plugins from social networks or other third parties. An example of a plugin is the Facebook “Like” button. Where legally permitted, these plugins may communicate with and send information to the party that provided the plugin, even if you do not click on the plugin. This information may include your IP address, information about your browser and device, and the address of the web page you are visiting on our site. Loading, using, or clicking the plugins may also place, read, and transmit cookies. These cookies may contain a unique identifier the social network or third party assigns to you. The loading, functionality and your use of the plugins are governed by the Privacy Statement and terms of the party that provided the plugin.

Please remember that any information you submit or post as user-generated content to Social Media sites become public information, Knight Frank is not responsible for the results of such postings. You should exercise caution when deciding to disclose your personal, financial, or other information in such submissions or posts. Knight Frank cannot prevent others from using such information in a manner that may violate this.

How do we keep your personal data secure?

When you provide us with your Personal Data, we will process it using our systems, meaning your details will be inputted into our secure databases. We have appropriate security measures in place to help ensure that your data is not lost, stolen, accessed by unauthorised third parties, or tampered with in any way. Internally, your personal data will only be accessible by those members of our staff that have a need to see your data (which will depend on the nature of the services we are providing to you). However, we cannot guarantee your personal data will be free from every security risk that may be possible when your information is sent to and from the website or the app.

Legitimate interests

We may process your personal data for other legitimate interests outside of the delivery of our services to you where we have a lawful basis to do so including, but not limited to:

  • Satisfying contractual obligations with our clients and customers.
  • Recovering money owed to us.
  • Ensuring the safety and security of individuals such as residents and staff members.
  • Ensuring the safety and security of property owned or managed by Knight Frank or our clients.
  • Promoting the business and our services.
  • Effective internal administration.
  • Improving our business by asking for opinions and feedback.
  • Establishing, exercising, or defending legal claims.
  • To market services to you.

If you have previously purchased products and/or services from us, we may send you emails about similar products or service from the Knight Frank Group which we think will interest you, unless you have opted out of such emails. This is based on our legitimate interest in promoting our business and to provide you with information about relevant products and services. If you change your mind about this, you can stop us sending you such emails at any time by clicking on the “unsubscribe” link at the bottom of any email. If you choose to stop receiving these marketing emails, we will still send you emails that are necessary for our relationship with you relating to the service we provide.

Failing to provide your personal data

Most of the personal data we collect from you is so that we can provide effective services to you. Some of the information we collect is to fulfil our legal and contractual obligations. Failing to provide personal data when requested may mean that we are unable to provide the service to you and fulfil our legal obligations, and you may be unable to exercise your contractual or statutory rights.

Retention of personal data

We will only retain personal data for as long as necessary to fulfil the purposes we collected it for. unless a longer retention period is required or permitted by law. Generally, we will retain your personal data where:

  • we are providing services relating to you;
  • we are in communication with you; or
  • a longer retention period applies (for example, for legal or regulatory reasons).

This is so we can:

  • communicate with you about any questions or complaints you may have after you have stopped being a user of our services; or
  • to comply with the rules on accounting, reporting or other law; or
  • to provide you with relevant information about products and services that you may be interested in.

Where you apply for a role with us and your application is unsuccessful we will retain your personal information for limited period after we have informed you of our decision so that we can show that we have not discriminated against you on prohibited grounds.

We may retain your personal data on our file for an extended period thereafter, so that we can consider you for future opportunities within Knight Frank. If you would prefer we did not, please email us at dataprotection@knightfrank.com.

Transfers of personal data to third countries

We may, in certain circumstances, transfer the Personal Data we collect about you to recipients in countries other than the country in which the information originally was collected, including outside of the European Economic Area (EEA) and the United Kingdom (UK). Those countries may not have the same data protection laws as the country in which you initially provided the information, however, we will ensure we have put adequate measures in place to protect your personal data to an equivalent standard of protection as in the EEA and UK.

Your rights

You may have certain rights in relation to the personal information we collect about you. Knight Frank respects those rights in accordance with the respective data privacy legislation which applies to you or in the capacity of your relationship with Knight Frank.

Not all rights will be applicable in every case; for example, where we are obliged to maintain records to meet a legal or regulatory requirement, we would be unable to delete your information. Where you have given consent for us to use your personal data for specific purposes, you have the right to withdraw this consent at any time.

If you would like to exercise any of your rights, please contact us via the Data Protection Representative detailed in the country specific Privacy Statement published on the Knight Frank Website you are visiting or by:

We will respond to any request within the stipulated statutory deadline. This deadline may be extended where applicable under data protection law. We will inform you if your request meets the extension criteria.

To Unsubscribe from Marketing Communications

You may unsubscribe from our marketing communications by clicking on the “unsubscribe” link located on the bottom of our e-mails, or by sending us an email us at dataprotection@knightfrank.com.

How to complain

Knight Frank is committed to respecting the privacy of every individual whose personal information we handle in the course of our business operations by processing and protecting your information fairly and in compliance with Data Protection regulations. If you have any questions or queries about how we are processing your data, please contact us via the Data Protection Representative detailed in the country specific Privacy Statement published on the Knight Frank Website you are visiting or by:

You have the right to raise a complaint to your data privacy regulator if you consider that we have not satisfactorily resolved your complaint. Please refer to your local data privacy regulator's website for advice on how to raise a complaint’.

Changes to this Privacy Statement

Our Privacy Statement may be updated from time to time to take account of changes to our operations or practices and, further, to make sure it remains appropriate to any changes in law, technology, and the business environment. When we make changes to this Privacy Statement, we will revise the “last updated” date at the bottom of this Privacy Statement. We recommend that you check this page from time to time to inform yourself of any changes in this Privacy Statement.

If we make any material changes in the way we collect, use, and share personal data, we will notify you.

Any personal information held will be governed by our most recent Privacy Statement.

This Privacy Statement was last updated on 30th September 2024.