Generation

 

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Key Contacts

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Rochelle Gordon-Blake

Co-Chair Unity

Matt Feingold

Co-Chair Unity

Generation at Knight Frank

Generational diversity in the workplace refers to having employees from various age groups, including Baby Boomers, Generation Z, and those in between. Generation aims to combat age discrimination, addressing biases against both older and younger workers. Unconscious biases can lead to stereotypes about older workers, affecting succession, resource allocation, and symbolic identity. However, generational diversity goes beyond combating ageism; it brings valuable benefits to the workplace.

Diverse age groups contribute different perspectives, fostering innovation and creative problem-solving. Inter-generational mentoring enhances career development and boosts employee retention. Moreover, a generational diverse workforce enables better understanding of a varied customer base, improving marketing, product development, and customer service.

Employee Resource Group: Unity

Our aim is to cultivate a culture of leadership development and professional networking across generations, driving positive change within the organisation. By promoting connectivity, diversity, and inclusivity among early talent, we aim to foster the development of our future industry leaders.

Key objectives

  • Grow Unity membership within Knight Frank
  • Cross-industry external coordination with other Unity groups
  • Establish partnerships to improve generational impact